At Pininfarina, we've supported Cisco's efforts to unify design language throughout their portfolio.
One of the projects that I helped develop the aesthetical qualities was the 9100 access point family of products.
One of the projects that I helped develop the aesthetical qualities was the 9100 access point family of products.
A project that not only leveraged the established design language, but also showcased how it can be stretched to address new and exciting solutions that stand out on the market. Even though the device can be bigger than the competition, it actually feels smaller, thinner and sleeker.
This WiFi6 and IPv6 family of devices can be easily recognized for their performance and as Cisco products.
This WiFi6 and IPv6 family of devices can be easily recognized for their performance and as Cisco products.
Project Catalyst 9100AP consisted not only of designing a single form factor,
but a sub-family of products with various proportions.
The design had to work on devices from 6" to 12" wide and from 0.9" to 1.5" high.
Class-A surfacing. Modelling and evaluation.
It's all in the details.
A lot of discussion and experimentation was around the framing element.
Small elements have to be aligned with the overall brand message.
How the light travels on the surfaces and which elements are highlighted, which have more speed and how are the volumes intersecting and playing with each other, showing hierarchy not only subtly communicates brand values, but also nudges the users towards desired interactions.
Small elements have to be aligned with the overall brand message.
How the light travels on the surfaces and which elements are highlighted, which have more speed and how are the volumes intersecting and playing with each other, showing hierarchy not only subtly communicates brand values, but also nudges the users towards desired interactions.
Subtle details differentiate the various models from the same family, yet they all look like they belong to the same DNA.
The predecessor can be seen as the square box in the back.
The predecessor can be seen as the square box in the back.