About me 
I love people. 
Taking part in creating a better World is what motivates me. I enjoy doing that through form, interactions and systems. 
Presenting a better choice as the easier choice is what I strive for.

Passionate about bringing positive impact to companies, end users and society. Proven track record of leading cross-disciplinary teams and award winning projects. Apt at seeing the big picture while paying attention to details.
Broad thinker, able to bring different perspectives to a challenge.
I enjoy working on solutions merging product, interaction and service design. Extensive experience working with product families and throughout most categories (medical, consumer electronics, transportation, toys, b2b and professional equipment, sporting goods, etc..).

Finished Dawson College (Montreal), Technical Industrial Design in 2001 with Dean's list and obtained a Masters in Advanced Product Design from Umeå University (Sweden).
Worked in Canada (Montreal and Vancouver), Italy (Torino), The Netherlands (Eindhoven), Sweden (Stockholm) and US (Boston and Miami). 

Born in Kazakhstan, grew up in Canada and spent a good chunk of time in Sweden. Presently living in Miami.

Specialties: human centred design, design for manufacturing, assembly, usability.
CAD, surfacing, lateral thinking and innovation mindset. 
- Chicago AthenaeumGood Design Award - ( ROUX Helmets by Pininfarina 2018-2019 )
- Fast Company Innovation by Design Awards - (ROUX Helmets by Pininfarina 2018-2019)
- Red Dot Design Award 2019 (City of Miami Beach bus shelter by Pininfarina )
- Chicago AthenaeumGood Design Award -(City of Miami Beach bus shelter by Pininfarina )
- Contemporary Style Award - ( Pininfarina Carbongrafite for Visconti - by Pininfarina)
- Middle East Premier Awards - ( Pininfarina Carbongrafite for Visconti - by Pininfarina)
- Trophées Internationaux du Stilographe - ( Pininfarina Carbongrafite for Visconti - by Pininfarina)
- Nidecker Core77 Snowboard Design Competition (1st Finalist Graphic design, flying carpet)
- Institut de design de Montréal Award - (Argon 18 E-112 and E114 bicycles - by Morelli Designers)

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